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Allegra Allure

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HELLO STRANGER.

As a welcome gift, here is 10% off your first order. Enter your email below to receive your code. You will also be subscribed to our newsletter, but don't worry we're not clingy. We will contact you occasionally with news about new products, exclusive offers and sales.

Not all plated jewellery is the same

ABOUT OUR MATERIALS

We take pride in producing exceptional Gold and Rhodium Vermeil, Sterling Silver and Plated jewellery.

Vermeil pieces hold more value and are a higher price point due to the substantial weight and thickness of precious metals used. For jewellery to be classified as true Vermeil a piece needs to have a minimum of 2.5 microns of precious metal (gold or rhodium) plated onto a sterling silver base — not brass or any other non precious metal. This 2.5 micron plating is over 4 times thicker than standard plating, significantly extending the jewellery’s lifespan, particularly with proper care.

In contrast, standard plated jewellery with its thin layer of precious metal tends to wear down quickly, especially without adequate care.

A selection of our pieces are produced in high quality brass. Those pieces are also plated with 2.5 microns of either gold, rhodium or sterling silver to ensure their durability and longevity.

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